
Palm Beach County, FL – It’s no secret that law firms who are successful in marketing themselves need an Internet presence, but recently, it’s become increasingly important to offer site visitors more than just basic content to maintain your place on the web and convert clicks to clients.
To be found on the web and have an effective Internet presence, firms need to do more than the basic search engine optimization—the time has come for digital asset optimization (DAO). With “digital asset” additions to their sites such as blogs, videos, online photo galleries and more, attorneys and law firms can compete on the web—regardless of the firm’s size.
“By focusing only on traditional Search Engine Optimization, law firms are missing opportunities to be found on the web,” said BARD Marketing president John Sailer. “Streaming videos, blogs, photos, press releases and other online content are being searched for, and most websites don’t account for these other media types. Remember, YouTube recently overtook Yahoo to become the second largest search engine behind Google. This trend is only going to grow.”
BARD Marketing recently launched a number of websites for leading law firms that feature these digital elements, which increase the effectiveness and usefulness of each site to the user. The sites include: Alpizar Law – Palm Bay, Florida; Edward M. Ricci, P.A. – West Palm Beach, Florida; and the Suskauer Law Firm – West Palm Beach, Florida.
Alpizar Law, a personal injury and insurance bad faith firm in Palm Bay, Florida, caters to a bilingual clientele, and providing only limited information in Spanish isn’t an option. To address this need, BARD Marketing created a mirror site to their English website, www.alpizarlaw.com, in Spanish. The Spanish site utilizes the same web address and offers the same depth of information and content. As importantly, both the English language site and the Spanish language site offer custom created streaming videos to provide answers to common legal questions in video form.
Edward M. Ricci, P.A. launched a new site, located at www.edriccilaw.com that incorporates a Safety & Justice Blog that provides timely information to consumers on current topics, legislation and news in personal injury cases that affect the audience.
For the Suskauer Law Firm, a prominent criminal defense firm in West Palm Beach Florida, BARD developed a new website www.suskauerlaw.com, with the YouTube generation in mind. The site features several multimedia capabilities, to support television, radio and print media coverage rather than just being a repository for page after page of copy.
BARD Marketing offers integrated marketing and advertising services, including website development. All services are designed to complement one another and form a structure of synchronous marketing efforts that collectively increase leads for law firms. BARD offers a no-cost, no-obligation review of current sites and promotional materials, and can share innovative strategic concepts, during this review.
To schedule your free consultation, call 561-637-2575. For more information about the services provide by Beyond All Reasonable Doubt (BARD) Marketing, please visit wwwbardmarketing.com.
Watch the video related to marketing development
He was a close associate of the Sri Lankan president Mahinda Rajapaksa and played a key role in strengthening Sri Lanka’s relationship with Iran since 2006, when he was the the minister of trade, commerce, consumer affairs and marketing development. He was affluent in Sinhala, English and Tamil languages and functioned as a propaganda spokesman for the UPFA government. Police claimed that the blast was caused by a suicide attacker, charging that the LTTE was behind the attack. … LTTE …
Help answer the question about marketing development
what is difference between marketing , sales and business development?what is difference between marketing , sales and business development?
although I am doing an MBA myself , but I somehow find these functions very similar……..what according to your own perpective is the difference between the three above
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BARD Marketing offers integrated marketing and advertising services, including website development. All services are designed to complement one another and form a structure of synchronous marketing efforts that collectively increase leads for law firms. BARD offers a no-cost, no-obligation review of current sites and promotional materials, and can share innovative strategic concepts, during this review.

April 13th, 2009
Admin
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well said buddy and thanks heaps for talking the truth and standing by us,when needed most for the right cause.yes its genocide whats happening in srilanka against tamils,i too used to feel ltte was wrong earlier,but then hearing it from tamil victims by srilankan army n the sinhalese.i strongly support the tamils in srilanka.these videos are basically to malign their name and their struggle.remember even if ltte is over one day,there will be 100more new groups formed to kill all sinhalese.
Business development involves negotiating a program with another company in which you mutually benefit … money may or may not change hands in the deal. For example, company A needs something that company B has, and vice versa. Such deals are structured in such a way that both benefit from the transaction. "Acheiving synergy" is a term that you hear a lot with regards to bus dev deals. Marketing is a broad term with lots of facets, and the type of marketing that your company should engage in really depends on the nature of your business. Examples of marketing include paid advertising (print, online, tv, radio, billboard, etc…), trade show marketing, taking advantage of educational/speaking opps, product placement, retail / instore marketing, catalogs, informational collateral … the list is long….
Hope this helps.